Axonify Unveils Content Assistant at ATD 2022 International Conference | News


Leading frontline employee training company launches new AI tool to help training and development teams generate new content in a fraction of the time

WATERLOO, Ontario and ORLANDO, Florida., May 17, 2022 /PRNewswire-PRWeb/ — Axonify, a leader in frontline employee training and communication, today unveiled its latest solution, Content Assistant. An AI-powered question authoring tool within the Axonify training platform, Content Assistant helps instructional designers by reducing the time it takes to effectively create multiple-choice questions. New Content Assistant tool and expanded Content Marketplace support Axonify’s ongoing mission to help frontline companies in their efforts to create and deploy learning content that keeps pace with today’s rapidly changing business environments today.

“It’s a critical business imperative for frontline employers to access, create and deliver fun and engaging content that aligns with a business issue, in the workflow and at the time of need,” said Carole Leaman, CEO of Axonify. “As learning teams look to borrow, create, and buy content, Content Assistant combined with Content Marketplace gives them a responsive, results-driven approach to content.”

To drive behavior change, Content Assistant helps learning teams create meaningful questions that reinforce learning for existing content libraries and can reduce content development time by up to 30%. Through easy upload of multiple source content file types (.txt, .docx, text-based .pdf), the tool’s AI extracts key learning points for review and generates reinforcement questions and answers.

Wakefern Food Corp. is the largest cooperative owned by retailers United States with 50 member companies independently owning and operating 362 retail supermarkets. They rely on the Axonify training platform, including the latest Content Assistant tool and Content Marketplace topics, to best tailor their digital learning experience.

“Getting the right content to our more than 80,000 employees quickly without disrupting their workflow by leveraging new and existing content is critically important,” said Katie ShieldsManager of Retail Learning & Initiatives, Wakefern Food Corp. our front-line associates when needed.”

Used by 70% of existing Axonify customers, Axonify’s extensive content marketplace offers over 600 complementary training topics based on high-quality video and text that result in an average 20% improvement in knowledge in key areas of interest. Supporting over 7,500 customer content requests, Axonify’s Content Marketplace is constantly updated to reflect frontline needs with over 95 million training questions answered to date.

The types of content customers seek have evolved over time to align with post-pandemic realities and social awareness issues, with the most frequently used topics including communication skills, empathy, maintaining mental health, customer relations, diversity in the workplace and staying calm. in Difficult Situations.

About Axonify

Axonify prepares frontline employees for anything with a training and communications solution that actually works. Why does it work so well? Because the experience is fun, fast, personalized, and designed to keep critical information true. And employees love it: 83% of users log in 2-3 times a week, resulting in significant behavior change that improves business results. More than 160 customers in over 150 countries around the world, including Walmart, Kroger, Levi’s, and Merck, trust Axonify to power their employee performance to keep pace with their business. Founded in 2011, Axonify is headquartered in Waterloo, ON Canada. For more information, please visit

Media Contact

Jennifer MacLeid Qotb, Young & Associates Public Relations for Axonify, 301461-7062, [email protected]

SOURCE Axonify


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